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22/035 - 22/035 - Irish Water Brand Strategy and Design Services

Descriptions

Lot 1 – Brand strategy & design-Brand Purpose and Vision definition and development;-Brand Positioning;-Brand Architecture;-Brand Identity;-Visual Language;-Brand Guidelines;-Brand Experience;-Internal Communications;-Manage and/or develop brand and visual identity elements as required; and -Provide excellent project management skills - from briefing through to execution for all projects in a timely and efficient manner.Lot 2 – Collateral design-Design services including strong creative development, technical knowledge and innovation across the full spectrum of communication channels; -Design and production of the full range of brand collateral including but not limited to leaflets, brochures, calendars, manuals, direct mail pieces, exhibition stands, merchandise, presentations and digital items; -Interact with advertising or other agencies to achieve integrated communication material and marketing support for promotional campaigns;-Production & print management support through all stages of the design process and where necessary with printers, media partners and other service providers; and-Provide excellent project management skills - from briefing through to execution for all projects in a timely and efficient manner.Lot 3 – Regulatory report design•Design various substantial documents such as reports, plans and strategies (circa 15,000 to 50,000+ words) including the Annual Report and Financial Statements, biodiversity and sustainability reports and regulatory documents ensuring the theme supports the brand strategy and enforces the priority key messages;•Create the documents, including proofs and amendments in a collaborative and efficient manner;•Prepare for print and web versions;•Produce Irish language versions of the documents where necessary; and•Project manage the process from end to end.•The Services may also include photography and the development of material to support the launch of the reports subject to requirements