Ashfield District Council - Visitor Digital: Website and Augmented Reality Mobile App

Descriptions

department is looking for potential suppliers to fulfil the contract.Contract summaryIndustryIT services: consulting, software development, Internet and support - 72000000Location of contractEast MidlandsValue of contract£200,000Procurement referenceVisitor DigitalPublished date28 July 2022Closing date26 August 2022Closing time12pmContract start date16 September 2022Contract end date28 April 2023Contract typeService contractProcedure typeOpen procedure (below threshold)What is an open procedure (below threshold)?Contract is suitable for SMEs?YesContract is suitable for VCSEs?NoDescriptionThe project will create a new Discover Ashfield website and Augmented Reality app experience to provide a digital platform; showcasing Ashfield as an attractive place to live, visit, study, work and do business. The website will focus on developing the visitor economy and promoting visitor attractions, as well as the business theme to promote the area for investment and provide information for businesses. It will also provide useful and engaging information for residents, further developing the Love where you Live and Be Healthy, Be Happy themes.The Augmented Reality app will be an extension to the website experience supporting the overall visitor journey and will be focused on visitor attractions and towns centres. It is envisaged the digital platforms will be centred around a map layout to direct users to points of interest and provide simple access to information. Gamification and platform income generation should be built in to enhance the offer and sustainability options for both the website and mobile APP