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Better Organic Business Links PR and Communications Tender
Descriptions
The Better Organic Business Links (BOBL) project is designed to support the primary organic producer in Wales and grow the market for Welsh organic produce in a sustainable way. The overall aim is to support a thriving Welsh organic sector so that the Welsh Assembly Government’s investment in the Organic Farming Scheme delivers agri-environmental benefits, and by helping implement the Welsh Organic Action Plan, supports rural development and sustainable food production. The project will develop existing, emerging and new markets for organic produce whilst driving innovation at all levels of the supply chain.The principles of organic production need to be communicated more effectively to the public and consumers. The successful bidder will help the BOBL project develop key messages with which to communicate with target audiences within Wales. The successful bidder will also help communicate with consumers of Welsh organic produce in other parts of the UK. Developing and implementing a co-ordinated campaign will include advising BOBL on the best use of expenditure on development of generic marketing materials and on attendance at events throughout Wales
Timeline
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Tender Regions
CPV Codes
79340000 - Advertising and marketing services
79416200 - Public relations consultancy services
79413000 - Marketing management consultancy services
79342000 - Marketing services
Keywords
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
marketing services
market strategy
product marketing
marketing planning
promotional strategy
brand marketing
market outreach
go-to-market support
marketing management consultancy
marketing strategy advice
brand positioning consulting
go-to-market planning
campaign planning consultancy
market segmentation analysis
product launch strategy
marketing optimization
digital marketing advisory
promotional planning support
public relations consultancy
PR advisory
reputation strategy guidance
stakeholder communications consulting
media strategy advice
communications planning consultancy
corporate messaging support
brand communications counsel
PR policy advice
strategic PR guidance
Tender Lot Details
2 Tender Lots
Workflows
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Possible Competitors
1 Possible Competitors
