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Centre for Disaster- Audience Strategy & Plan
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Descriptions
Our new strategy (2025-2030) sets a bold ambition to increase our influence and enhance our offer to countries. It reflects our drive to respond to national priorities and bring people together around our shared mission. We aim to deliver measurable progress in the disaster finance system, while supporting national and international partners to design and deliver effective, equitable solutions.
To achieve this, we need to be more targeted and strategic in how we engage across a global ecosystem of actors. Our audiences range from government ministries, central agencies, and national disaster management authorities, to regional institutions, multilateral organisations, civil society networks, research partners and funders.
The audience strategy will give us an organisation-wide framework to help ensure our evidence, policy and engagement and advisory work has maximum influence and uptake; and to support our future funding strategy.
The selected supplier will:
• Conduct analysis to identify and prioritise key audiences
• Create audience segmentation outputs (functional tiers and archetypes)
• Develop messaging and engagement guidance tailored to priority groups
• Go beyond strategy slides and provide tools, training and recommendations to embed the strategy into practice across teams
Approach & methodology
Methodology may include:
• Desk research and review of existing strategic documents, partnerships and engagement activities
• Interviews or workshops with internal teams
• External stakeholder interviews for insight testing
• Co-design of outputs with Heads-of-functions to ensure usability and adoption
Proposals should detail:
• How insight will be gathered and validated
• How prioritisation decisions will be reached
• How adoption and internal use will be supported
Application process
Interested suppliers are invited to submit a written proposal outlining their suitability for
delivering the services described in this Terms of Reference. Proposals should include:
• Outline of a methodology and approach for fulfilling the ToR requirements
• A brief overview of the supplier and team, including a CV for each person on the team
detailing their experience and qualifications
• A description of how the supplier meets each of the experience and evaluation criteria
listed above (max. 2 pages).
• Examples of previous work relevant to the scope of services
• A proposed daily rate and any applicable VAT or additional costs
• Outline of proposed budget with time and cost implications. This should be broken down
by individual, day rate and number of days required
• Contact details for two recent clients who can provide references.
Proposals should be submitted by email to jobs_centre@disasterprotection.org with the
subject line: Proposal Submission: Communications - Audience Strategy & Plan
All questions should be emailed to jobs_centre@disasterprotection.org by 11:59pm UK time, 5
th December.
Timeline
Published Date :
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Tender Regions
CPV Codes
79310000 - Market research services
73300000 - Design and execution of research and development
73200000 - Research and development consultancy services
79415200 - Design consultancy services
Keywords
focus groups
project roadmap
brand research
product testing
R&D planning
market surveys
funding advisory
policy advisory
innovation delivery
prototype realization
proposal development
product testing delivery
R&D implementation
design strategy support
UX/UI consultancy
market trend analysis
project coordination
development oversight
experimental execution
consumer research
competitive analysis
creative design services
market relevance study
innovation strategy
market research services
research planning
product design advice
aesthetic design support
design concept advice
development execution
consumer insights
commercialization consulting
industrial design consulting
technology trend analysis
design consultancy services
technical program management
market segmentation studies
design thinking facilitation
prototype design consulting
end-to-end research services
Workflows
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Buyer Information
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