Awarded
Commission of Wales Way - Coordination of a series of business engagement activity
Descriptions
Coordinated cross county delivery of a cohesive marketing programme to enhance economic prosperity along the breadth of the three national ‘Wales Way routes.Bringing together eight Local Authority partners to drive forward awareness of the Wales Way routes and the diversity of adventure, culture and heritage. Encouraging the domestic and international visitor to immerse themselves in our incredible natural landscapes that provide nuggets of pleasure and discovery – from high adrenaline adventure and wonderfully wild explorations to cosy fireside moments and culinary delights.A wealth of experiences, stories and signature products, driving a digital marketing campaign backed up with targeted press and PR, direct consumer advertising and a travel show presence that provide opportunity for direct bookable experiences. Curated with inspiring imagery and videos from new Wales Way content development, creating immersive visitor experiences/unique memories in special places and new stories for the 21st century, linking communities across themes: folklore, adventures, self-discovery etc.Drawing in visitors from the border counties and highlighting opportunities for cut through routes between routes e.g Coastal Way and Cambrian Way. Using the stories of historical travellers to add layers of depth to contemporary product.Creating both place based and thematic discoveries, through the production of a Cambrian Way, Coastal Way and North Wales Way brochures, itineraries and maps.
Timeline
Published Date :
Deadline :
Tender Awarded :
Awarded date :
Contract Start :
Contract End :
Tender Regions
CPV Codes
92111220 - Advertising video-tape production
79961100 - Advertising photography services
79000000 - Business services: law, marketing, consulting, recruitment, printing and security
79340000 - Advertising and marketing services
79341500 - Aeral advertising services
92111210 - Advertising film production
79341100 - Advertising consultancy services
22462000 - Advertising material
79413000 - Marketing management consultancy services
75125000 - Administrative services related to tourism affairs
22459100 - Advertising stickers and strips
79341000 - Advertising services
79341200 - Advertising management services
31523100 - Advertising neon lights
92111200 - Advertising, propaganda and information film and video-tape production
79341400 - Advertising campaign services
79342000 - Marketing services
Keywords
promo stickers
adhesive advertising strips
marketing decals
sticker campaigns
promo flyers
marketing handouts
branded printed material
promotional prints
advertising neon lights
neon sign
commercial neon
storefront neon
promotional neon lighting
tourism permit processing
visitor visa facilitation
cultural heritage coordination
tourism data management
destination oversight
travel agent registration
tourism policy implementation
visitor registry administration
tour licensing support
tourism infrastructure liaison
business services
legal services
marketing consulting
recruitment services
printing services
security services
corporate support
professional services
advisory services
office support
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
media advertising
print advertising
broadcast ads
outdoor advertising
ad placements
ad scheduling
creative ad production
media planning
advertising execution
ad strategy consulting
campaign planning advice
media consultancy
brand messaging advice
advertising audit
creative strategy guidance
marketing consultancy
advertising management
ad campaign oversight
media buying management
campaign execution support
ad account management
budget management
campaign logistics
campaign services
campaign planning
campaign implementation
campaign coordination
integrated ad campaigns
thematic advertising
promotional drives
campaign execution
aerial advertising
sky-banner ads
airplane banner towing
aerial media placement
skywriting
inflight advertisement
aerial promotions
airborne billboards
marketing services
market strategy
product marketing
marketing planning
promotional strategy
brand marketing
market outreach
go-to-market support
marketing management consultancy
marketing strategy advice
brand positioning consulting
go-to-market planning
campaign planning consultancy
market segmentation analysis
product launch strategy
marketing optimization
digital marketing advisory
promotional planning support
product imaging
campaign visuals
promotional stills
branded media assets
catalogue photography
advertisement layouts
product styling photography
retail visuals
e-commerce imagery
creative commercial shots
advertising video production
marketing film creation
promotional video campaigns
corporate informational videography
brand messaging video
image film production
TV commercial production
marketing film shoot
ad film development
brand advertisement video creation
short-form promotional video
creative ad filming
promotional video tape creation
marketing tape recording
branded video content
ad spot videotaping
corporate promo tape
TV promotional tape
video commercials on tape
marketing media recording
Tender Lot Details
2 Tender Lots
Workflows
Status :
Procedure :
Suitable for SME :
Nationwide :
Assign to :
Tender Progress :
Details
Notice Type :
Tender Identifier :
Tenderbase ID :
Low Value :
High Value :
Buyer Information
Name :
Procurement contact
Name :
Phone :
Email :
Possible Competitors
1 Possible Competitors
