Closed
CTQ2023-02 - Market Research
Descriptions
Scope of requirements – BriefBuilding on our engagement with SMEs through the Agile Nation 2 project this market research seeks to better understand current Equality Diversity and Inclusion (EDI) policy and practice in Wales, to determine what support will be required now and in the future to support inclusive working practices.The research should include the following activities:Secondary data analysisA market analysis of:businesses based in Wales both privately owned and PLC, segmented by size and sector, ideally with current turnover and number of employees.public sector organisations based in Wales with a description of their area of focus, number of employees and approximate size of the human resources team.Primary data collectionGather and analyse data to understand current EDI policy and practice across public bodies in Wales and privately owned and PLC businesses in Wales.Audience analysisMap existing networks related to:HR and leadership within the public sector in Wales.HR and leadership for up to six sectors identified in the data analysis research in Wales.Key Deliverables:Research report that sets out the market size and opportunity for products and services that support businesses to set and implement EDI commitments.Recommendations that support the development of Chwarae Teg’s strategy, and ensures alignment to market need.Throughout the delivery of this project, we will require regular progress reports as part of contract monitoring. Key milestones will be set as part of inception meetings with the successful bidder, to ensure that each stage of the project is informed by relevant evidence and analysis.NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=130665.The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.sell2wales.gov.wales/sitehelp/help_guides.aspx.Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems.
Timeline
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Tender Regions
CPV Codes
79310000 - Market research services
79000000 - Business services: law, marketing, consulting, recruitment, printing and security
79340000 - Advertising and marketing services
79313000 - Performance review services
79314000 - Feasibility study
79300000 - Market and economic research; polling and statistics
73000000 - Research and development services and related consultancy services
79312000 - Market-testing services
79342000 - Marketing services
Keywords
R&D services
innovation consultancy
feasibility studies
technology development
scientific advisory
experimental design
product innovation
applied research
industrial consultancy
development support
business services
legal services
marketing consulting
recruitment services
printing services
security services
corporate support
professional services
advisory services
office support
Market and economic research
market research services
consumer research
product testing
focus groups
market segmentation studies
brand research
competitive analysis
market surveys
consumer insights
market trend analysis
market testing services
consumer response testing
pilot marketing
test marketing
market validation studies
prototype testing
test campaign conduction
product trial evaluation
consumer feedback collection
performance review services
organizational performance evaluation
efficiency audit services
KPI assessment
performance benchmarking
service performance analysis
process performance review
performance metrics evaluation
audit of performance
productivity study
feasibility study services
project feasibility analysis
technical-economic feasibility
viability assessment
project evaluation
feasibility reporting
concept study services
pre-feasibility studies
implementation feasibility
business feasibility analysis
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
marketing services
market strategy
product marketing
marketing planning
promotional strategy
brand marketing
market outreach
go-to-market support
Tender Lot Details
2 Tender Lots
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Possible Competitors
1 Possible Competitors
