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Eye Tracker Device for use in Food Sector Research Project
Descriptions
Cardiff Metropolitan University has been awarded a grant from the European Agricultural Fund for Rural Development (EAFRD) for the wide ranging developments and research in food science, technology and food sector supply chain.One research element being undertaken is a project entitled "Thought for Food: A research-led approach to improved Welsh food industry competitiveness". This project is researching the impact of packaging in food purchase decisions made by consumers. One key theme of this research project is to understand what aspects of food packaging attract and hold consumers' attention during food-shopping browsing and buying activity. The University's requirement therefore is for an eye-tracker device for this research project.NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at http://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=61529.
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