Framework for the Provision of Marketing Services (Digital and Advertising Services).

Descriptions

The intention is to establish a framework agreement with suitably qualified Supplier(s) who will provide selected Marketing Services needs that cannot be met in-house by its own provision or where additional knowledge and expertise is required. The requirement shall be split into 2 Lots, Supplier(s) will be able to submit a response for either one or both Lots detailing which Lot(s) they are tendering for.The Marketing Services provider(s) will be required to:Lot 1 — Digital MarketingPitch for services (digital strategy, digital web and app development, digital content production, SEM, SEO, email and sms campaigns, and online analytics) that cannot be met in-house due to expertise or capacity, or where external funding requires a non-University of Birmingham solution.Lot 2 — Advertising ServicesProvide a strategic media buying service that covers digital, out.