Awarded

Media Planning and Buying for Aston Business School.

Descriptions

Aston is looking to procure media planning and buying for Aston Business School for Masters and MBA degree programmes.AACSB and EQUIS. We are renowned for the quality of our teaching, research and our supportive environment. By 2020, we aim to be the best Business School in the world for employability and global mobility.In addition to our large numbers of undergraduate business students, we run an innovative portfolio of over 20 specialist masters programmes, Aston Law and the Aston MBA (with Full Time, Part-Time and Online pathways).Our MSc programmes, and Full Time and Online MBA programmes, attract a majority international audience and we actively market in a number of countries worldwide, which include India, China, Thailand and Vietnam, along with Europe and the Middle East.The appointed agency will utilise their knowledge and experience of the worldwide marketplace to assist us in creating and delivering successful, cost effective marketing campaigns that will achieve our recruitment targets across the programmes.We consider market intelligence, of our target audience, of our competitor Schools and of relevant media channel products and services - to be a vital ingredient in our choice of agency.We will welcome ideas for innovative use of budget to achieve exposure in key markets, while also utilising tried and tested media channels simultaneously.

Timeline

Published Date :

25th Oct 2013 11 years ago

Deadline :

N/A

Tender Awarded :

1 Supplier

Awarded date :

N/A

Contract Start :

N/A

Contract End :

N/A

Tender Regions

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Workflows

Status :

Awarded

Assign to :

Tender Progress :

0%

Details

Notice Type :

Open opportunity

Tender Identifier :

IT-378-246-T: 2024 - 001

TenderBase ID :

310724019

Low Value :

£100K

High Value :

£1000K

Region :

North Region

Attachments :

Buyer Information

Address :

Liverpool Merseyside , Merseyside , L13 0BQ

Website :

N/A

Procurement Contact

Name :

Tina Smith

Designation :

Chief Executive Officer

Phone :

0151 252 3243

Email :

tina.smith@shared-ed.ac.uk

Possible Competitors

1 Possible Competitors