Public Relations and Marketing Campaign Services

Descriptions

BriefCareers Wales wishes to appoint an external PR agency to deliver all of our Public Relations and Public Affairs requirements as well as undertaking marketing campaigns for a 12 month period. The maximum value of the contract is between £50,000 and £100,000 for Public relations services and the successful tenderer will be required to develop marketing campaigns as and when required. The successful tender organisation must be able to deliver the services in both Welsh and English.Career Choices Dewis Gyrfa Ltd (CCDG) is a wholly owned subsidiary of the Welsh Government which was formed on 1 April 2013. Trading as Gyrfa Cymru Careers Wales, we are contracted to provide the all age, independent and impartial careers information, advice and guidance service for Wales.We deliver a remit set by the Minister for Lifelong Learning and support the Welsh Government’s strategic objectives as identified in the Programme for Government and related Welsh Government policies, such as the Skills Gateway, ReACT, Youth Engagement and Progression Framework (YEPF).Recently described as world class” (Prof Tony Watts OBE) our services encourage the development of aspirations and equip people with the skills they need to manage their career. We help people understand the changing jobs market and to acquire new skills to take full advantage of the opportunities open to them. We provide access to high quality information and online resources to enable people to make informed and confident decisions. Our work helps to develop the nation’s skills base and to support the effectiveness of expenditure on education and training, thereby contributing to the economic and social well-being of Wales.Our vision is for a Wales where individuals are inspired to take control of their careers and our mission is to ensure clients achieve their potential.Our services are delivered via 36 Wales wide Career Centres, school and college based career advisers, our digital services, website, webchat and phone line. We also work in shared facilities such as libraries, job centre plus and in Prisons.In 2017/18 Careers Wales will be embarking on a new strategic direction with an increased offer to school pupils – see attached our “Changing Lives” strategy. We are also currently reviewing our brand and potentially rebranding and launching a new website.NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at http://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=62134.