Closed
RFT Clare Island Whiskey Ltd - Development & implementation of marketing solutions for Clare Island Whiskey Ltd
Descriptions
Clare Island Whiskey Ltd will release the first whiskey in Ireland to be matured at sea for 3 years in July 2020. This tender seeks to procure marketing solutions in the run up to launch date. The solutions needs to build on the Archetypal character (brand story) of Mail Duin, a journey story, and build a world based on this story with each section as outlined below. The objectives of this procurement process are to deliver:• to create and deliver a brand logo and theme• to create and deliver a web-site• to design bottling and packaging• to create a launch strategy• to create and implement content creation• to create and implement a Transmedia storytelling Campaign• to provide a consultancy allowance for input into point of sales re-branding• to provide overall project management for the delivery of the project
Timeline
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Tender Regions
Ireland
CPV Codes
79340000 - Advertising and marketing services
79413000 - Marketing management consultancy services
79342000 - Marketing services
Keywords
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
marketing services
market strategy
product marketing
marketing planning
promotional strategy
brand marketing
market outreach
go-to-market support
marketing management consultancy
marketing strategy advice
brand positioning consulting
go-to-market planning
campaign planning consultancy
market segmentation analysis
product launch strategy
marketing optimization
digital marketing advisory
promotional planning support
Tender Lot Details
2 Tender Lots
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Possible Competitors
1 Possible Competitors
