Awarded
RID 1133251 DfE — Invest NI — Online Media Placement, Monitoring and Evaluation Services
Descriptions
Invest NI wishes to appoint a suitable Contractor for the supply and delivery of its online media placement, monitoring and evaluation services. The appointed Contractor will be expected to work with Invest NI’s Communications Group to:(a) develop integrated media strategies and supporting media plans for online campaigns;(b) identify, negotiate and secure online media opportunities in local and international markets, as well as provide comprehensive media planning, buying and placement services, and media monitoring and evaluation services;(c) provide campaign-related reporting and monitor, record, evaluate and optimise channel and campaign performance; and(d) design, deliver and manage a series of audits for Invest NI’s digital communications and all major social media networks, with a view to establishing baselines and recommendations for continuous improvement. The Contract will be awarded for a period of 2 years with the option to extend for 3 further periods of 1 year each.
Timeline
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Tender Regions
CPV Codes
79340000 - Advertising and marketing services
79341100 - Advertising consultancy services
79341000 - Advertising services
79341200 - Advertising management services
79341400 - Advertising campaign services
Keywords
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
media advertising
print advertising
broadcast ads
outdoor advertising
ad placements
ad scheduling
creative ad production
media planning
advertising execution
ad strategy consulting
campaign planning advice
media consultancy
brand messaging advice
advertising audit
creative strategy guidance
marketing consultancy
advertising management
ad campaign oversight
media buying management
campaign execution support
ad account management
budget management
campaign logistics
campaign services
campaign planning
campaign implementation
campaign coordination
integrated ad campaigns
thematic advertising
promotional drives
campaign execution
Tender Lot Details
2 Tender Lots
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Possible Competitors
1 Possible Competitors
