Stroud Market Town Councils Tourism Brief

Descriptions

Working together, Stroud Market Town Councils (Dursley, Nailsworth, Stonehouse, Stroud, Wotton-under-Edge) want to promote tourism in each of the towns and their surrounding areas. To achieve this the towns wish to procure consultants to create a range of content suitable for the visitor and tourism markets. Stroud District Council is in the process of appointing a new Tourism Officer. The Town Councils welcome the creation of this post and want to complement it by improving their tourism offer for each town. Work needs to commence immediately to capture the important Spring holiday visitor market. The aim is to promote the uniqueness of the market towns and their immediate surroundings to visitors who may be unaware of the range of things to see, do and experience, or the choice of facilities available. These visitors could be day or overnight/weekend visitors. The aim is to provide various forms of content and visitor information that emphasizes the distinctiveness of each town. Whilst distinct to each town, content should be engaging, similar in terms of tone, and be complementary across the towns.