Closed
The Development, Installation and Ongoing Support of a Marketing Database at the NEC Group.
Descriptions
This contract is for the development, installation, support and maintenance of a marketing database at the National Exhibition Centre.The scope includes the following areas:A single customer view marketing database of business and consumer data.The software tools required to use the database for analysis, campaigns and reporting.The external marketing data required for profiling, targeting and segmenting the marketing database.The NEC is seeking to contract with a single provider for the supply of all in scope services.
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Tender Regions
CPV Codes
48600000 - Database and operating software package
72320000 - Database services
72321000 - Added-value database services
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Possible Competitors
1 Possible Competitors
