Awarded
Digital Advertising Agency Services
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Descriptions
Digital Advertising Agency to develop, implement, and manage our digital advertising strategies. The primary objectives are:
Enhancing brand visibility
Driving student recruitment across all levels
Effectively promoting the University's diverse range of courses and programmes
Agency / Third-Party Spend:
£300,000 × 3 years + 1 year + 1 year = £1,500,000
This amount is based on third-party advertising spend, which is variable and not fixed. The spend will be reimbursed directly by AUB to the supplier. In addition, the supplier will receive a commission on this spend, calculated at an agreed rate.
Timeline
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Tender Regions
CPV Codes
79341200 - Advertising management services
Keywords
ad account management
campaign logistics
budget management
advertising management
ad campaign oversight
media buying management
campaign execution support
Tender Lot Details & Award Criteria
1 Tender Lots
Workflows
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