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New Regional Consumer Product Development
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Descriptions
The West Midlands Growth Company has a requirement to develop new consumer product for visitors to the West Midlands’ destinations. This will be based on the authentic character of the region, its people and what is on offer to visitors to bring enjoyment, incentive to visit, develop a deeper understanding of the heritage and the culture of the place. We are seeking to appoint a consultant – or partner agency – who will work with our regional experts, crafters and tour guides to manage the development and route to market for 3 new themes that encourage visitors to stay longer, learn about our heritage, culture and craft skills, and strengthen the association of the WM region with leisure visits. Concurrently, VisitEngland, the national lead for the visitor economy, is working on two associated projects which may bring insight to this project – and likewise, this project can bring depth to their work: • New Domestic market segmentation • International Product / Market research into segments and products that are most likely to drive inbound visits - and where the gaps are across the country We strongly encourage liaison with the teams running these projects and a limited amount of time built in to work alongside them. WMGC will facilitate these introductions, and they will bring depth to the resulting case studies.
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Tender Regions
CPV Codes
73300000 - Design and execution of research and development
73220000 - Development consultancy services
79411100 - Business-development consultancy services
73000000 - Research and development services and related consultancy services
Keywords
R&D services
innovation consultancy
feasibility studies
technology development
scientific advisory
experimental design
product innovation
applied research
industrial consultancy
development support
technical development advice
innovation process guidance
production optimization
prototype consulting
engineering strategy
lifecycle analysis
process development planning
industrial growth strategy
design refinement
tech transformation consulting
R&D implementation
experimental execution
innovation delivery
technical program management
end-to-end research services
research planning
product testing delivery
project coordination
prototype realization
development execution
business development consultancy
enterprise growth advice
commercial expansion support
business scaling consultancy
market entry strategy
startup development counsel
business planning support
revenue growth strategies
investment readiness advice
partnership development services
Tender Lot Details
2 Tender Lots
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Possible Competitors
1 Possible Competitors
