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NMI/2023/15 - NMI/2023/15 Provision of Visitor Audience Survey Services
Descriptions
The objective of this invitation is to secure the services of a company or agency to deliver the National Museum of Ireland’s ongoing and developing audience research programme as part of the Visitor Transformation Project. We require a range of data and insights about our visitors and audience to assist in the delivery of our new Strategic Plan and Capital Development Programme. NMI is seeking a suitably qualified contractor to deliver onsite and digital research with experience in the arts and cultural sector, particularly within venues (galleries, museums, theatres) to provide a range of services. In line with Public Service Innovation and NMI’s commitment to innovation, NMI are particularly interested in a methodology that uses the principles of service design in data collection, analysis and recommendations relating to data insights. Surveys should also take a visitor centred view. The required services will include data capture and insights relating to: General visitors to all four sites including demographic and sentiment; Events, workshops, tours and temporary exhibition programmes; Online users in particular online events; Mystery shoppers that take a focus on an overall visitor experience and site offering feedback; Potential for focus groups to assist in consultation on future capital developments and new initiatives; The successful tenderer will build upon NMI’s existing regular annual visitor survey and ensure continuity with previous surveys conducted at NMI’s sites.
Timeline
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Tender Regions
CPV Codes
79311200 - Survey conduction services
79310000 - Market research services
73300000 - Design and execution of research and development
79342310 - Customer survey services
73110000 - Research services
79330000 - Statistical services
79342311 - Customer satisfaction survey
73200000 - Research and development consultancy services
79311000 - Survey services
79311300 - Survey analysis services
79300000 - Market and economic research; polling and statistics
72221000 - Business analysis consultancy services
79311100 - Survey design services
79320000 - Public-opinion polling services
79315000 - Social research services
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Details
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Possible Competitors
1 Possible Competitors
