PMP1537D - UL - Competitive Dialogue Procedure for Digital & Content Marketing Services

Descriptions

This tender is ultimately to build brand UL across three specific areas, Brand UL. Post Graduate & Under Graduate at UL Brand Level and International Brand Awareness. The requirement for each area is two-fold; •strategy and campaign planning to include content creation as required such as blogs, e-book creation, digital adverts, emails, google advertising, social and web native graphics, short video, animated gifs, social media features panels and advertising (including any editing that may be required to make inhouse content searchable via google etc.). •MEDIA SPEND on PPC, Google AdWords, Google search advertising, remarketing and ALL Paid Social activity. Experience in client CRM management tools is required including e.g. Hubspot, Radius, Tribal products. Drupal, pubble and various other chat systems are also used by UL.