Open Closing in a 8 months
PROJ000007524 - DPS for Creative Campaign Services for the Public Sector
Descriptions
The Office of Government Procurement is establishing a Dynamic Purchasing System (DPS) for the provision of Creative Campaign Services to Public Sector Bodies in Ireland. In summary, the Services shall comprise:a)Provision of strategic, evidence-based, creative concepts and recommendations to support client campaign objectives;b)Planning and management of integrated campaigns to ensure consistent and quality messaging across multiple traditional, digital, mobile, social media and other emerging technologies;c)Design, development, copy writing and production of creative concepts, content and advertising materials for use across all channels and platforms;d)Post campaign analysis and performance reporting;e)Associated activities as described in Appendix 1 of the attached RFATP document.The Dynamic Purchasing System (DPS) is designed to facilitate easy access for creative agencies to public sector competitions, without the need to submit a full commercial proposal. Admission to the DPS will be made on the basis of an agency’s capacity, as evidenced by a combination of turnover (financial and economic standing) and previous experience (technical and professional ability). The DPS lends itself to the dynamic nature of the industry, allowing newly formed agencies to apply, or re-apply, for admission to the DPS at any stage during its Term.
Timeline
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Tender Regions
CPV Codes
79340000 - Advertising and marketing services
79341100 - Advertising consultancy services
79341000 - Advertising services
79341200 - Advertising management services
79341400 - Advertising campaign services
Keywords
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
media advertising
print advertising
broadcast ads
outdoor advertising
ad placements
ad scheduling
creative ad production
media planning
advertising execution
ad strategy consulting
campaign planning advice
media consultancy
brand messaging advice
advertising audit
creative strategy guidance
marketing consultancy
advertising management
ad campaign oversight
media buying management
campaign execution support
ad account management
budget management
campaign logistics
campaign services
campaign planning
campaign implementation
campaign coordination
integrated ad campaigns
thematic advertising
promotional drives
campaign execution
Tender Lot Details
2 Tender Lots
Workflows
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Possible Competitors
1 Possible Competitors
