Closed
Single-Party Framework for the Provision of Media Planning & Buying Services to the Health & Safety Authority
Descriptions
The Health and Safety Authority (HSA) is inviting tenders for a single party 4-year framework agreement for the provision of media planning and buying services to the HSA.The HSA regulates and promotes work-related safety, health and welfare and the safe use of chemicals and products. The HSA provide the national accreditation service. In this tender, the HSA is seeking to identify an agency partner that can best help in maximising their marketing investment in the promotion of work-related safety, health and welfare. There are a number of advertising campaigns across the year, some are planned in before year commencing, whilst others are more tactical and arise at short notice.The objective is to achieve optimal exposure and return on investment for individual campaigns, deliver value for money and agree the best possible terms with media houses.The successful media agency will be required to adopt a strategic approach to HSA’s media buying requirements. HSA marketing objective is to promote awareness of work-related safety, health and welfare and the safe use of chemicals and products.Over the period covered by the framework, the selected agency will be required to plan for and purchase traditional and digital media including negotiating and buying media partnerships and promotions for HSA on a weekly, monthly, quarterly and annual basis. The HSA requires an agency to provide advertising media planning and buying services to support its activities.
Timeline
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Tender Regions
CPV Codes
79340000 - Advertising and marketing services
79341100 - Advertising consultancy services
79413000 - Marketing management consultancy services
79341000 - Advertising services
79341200 - Advertising management services
79341400 - Advertising campaign services
79342000 - Marketing services
Keywords
advertising services
marketing campaigns
promotional planning
brand advertising
media buying
marketing strategy
digital marketing
advertising consultancy
marketing communications
ad production
media advertising
print advertising
broadcast ads
outdoor advertising
ad placements
ad scheduling
creative ad production
media planning
advertising execution
ad strategy consulting
campaign planning advice
media consultancy
brand messaging advice
advertising audit
creative strategy guidance
marketing consultancy
advertising management
ad campaign oversight
media buying management
campaign execution support
ad account management
budget management
campaign logistics
campaign services
campaign planning
campaign implementation
campaign coordination
integrated ad campaigns
thematic advertising
promotional drives
campaign execution
marketing services
market strategy
product marketing
marketing planning
promotional strategy
brand marketing
market outreach
go-to-market support
marketing management consultancy
marketing strategy advice
brand positioning consulting
go-to-market planning
campaign planning consultancy
market segmentation analysis
product launch strategy
marketing optimization
digital marketing advisory
promotional planning support
Tender Lot Details
2 Tender Lots
Workflows
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Possible Competitors
1 Possible Competitors
