TROC/F&M/EOI/2021/01 - Direct Marketing Creative Services

Descriptions

Trócaire requires services for creative and copywriting for direct marketing activity. Direct marketing is a key income stream for the organisation, and includes four direct mail campaigns per year, as well as three supporter newsletters, a thank-you mailing, and a supporter survey. These direct mails are supported by digital content, including emails as well as digital and social media advertising. Trócaire is seeking to enter into an agreement with one or more supplier(s) that has a proven track record of creating excellent fundraising direct mails, that generate significant income for the organisation while engaging supporter through the use of emotional storytelling. We are seeking a supplier that also has a cultural and value fit with our organisational ethos. In order to achieve our fundraising goals, we require a supplier that can add value, deliver creative and copywriting to the highest standards.