Awarded

Audience Interactive Social Media Toolkit

Descriptions

The BBC currently relies on IMI Social to capture, route, and curate audience contributions from SMS, social media, and WhatsApp, integrating them into BBC production workflows. This enables various on-air applications, such as reading SMS messages on the radio, playing WhatsApp voice notes, and rendering audience data for on-screen graphics. The platform processes millions of messages each month across radio, podcasts, news, and TV.

 

Audience contributions via social media and SMS are a vital editorial component of live radio and TV programmes, often shaping content in real-time. Approximately 4,000 BBC users rely on the system to receive, moderate, and publish around four million messages per month.

To ensure continuity, the BBC is procuring a new web-based Social Audience Engagement Solution. A well-structured system will provide key benefits including compliance, auditability, and adherence to governance models. Without it, there is a risk of operational gaps and non-compliance, potentially disrupting editorial workflows and impacting regulatory assurance.

Timeline

Published Date :

29th Jan 2026 Yesterday

Deadline :

N/A

Contract Start :

N/A

Contract End :

N/A

Keywords

text/voice/chat platform

digital signage tool

domain-specific modules

presence status manager

real-time alert system

rich media editor

sector-focused solutions

internal messaging hub

instant messaging client

content encoding suite

media sharing client

notification dispatcher

message encryption client

communication history tool

vertical market application

compliance application coding

audio-video integration software

industry-specific software

broadcast content creator

unified communications tool

interactive media platform

multimedia presentation suite

regulatory software development

cross-format media converter

streaming communication tool

threaded conversation interface

Tender Lot Details & Award Criteria

1 Tender Lots

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Workflows

Status :

Awarded

Procedure :

N/A

Suitable for SME :

N/A

Nationwide :

No

Assign to :

Tender Progress :

0%

Details

Notice Type :

Tender

Tender Identifier :

IT-378-246-T: 2024 - 001

Tenderbase ID :

310724019

Low Value :

£100K

High Value :

£1000K

Buyer Information

Address :

Liverpool Merseyside , Merseyside , L13 0BQ

Website :

N/A

Procurement Contact

Name :

Tina Smith

Phone :

0151 252 3243

Email :

tina.smith@shared-ed.ac.uk